Brand Design for Kryztalyn
Year
2024
Role in project
branding
Client
Moise Monangai
Deliverables
Logos, Brand Identity, Corporate Collaterals, Presentation slides.
Overview
MAMUN International, a venture founded by a passionate woman and mother, seeks to empower and uplift women and children through various initiatives. With a focus on addressing socio-political challenges, the organization aims to create a positive impact on a local and global scale.Client
Design Considerations
We balanced the client’s preferences with practical use cases, ensuring the mark remained legible and effective across various mediums, including low-budget printing and photocopying.
Design Process
- Client Brief and Goals:The client provided responses to our creative brief questionnaire, allowing us to develop an initial plan. We refined this plan through discussions with the client, setting clear goals for the project.
- Research and Moodboarding:We conducted research into the fintech space in Africa and Cameroon, alongside analyzing competitors, to gain insights. Based on this research and the client’s preferences, we created a moodboard to capture the client’s visual style and design direction.
- Brainstorming:Through multiple rounds of ideation and brainstorming, we generated several design concepts. After evaluating these ideas, we narrowed them down to three final options.
Results
20k
Social Media Followers
Testimonials
"I'm happy with my brand's progress and its influence on our customers, thanks to Iknite Studio ."
"Thanks to Iknite Studio, we've overcome the challenge of connecting with our ideal customers. Their messaging resonates perfectly with our audience."
